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Monitor Group Announces Acquisition of Strategic Pricing Group, Inc. Acquisition adds pricing strategy capability to Monitor’s service offerings and enhances agenda of growth for its marketing strategy services, Market2Customer (M2C), group. Cambridge, MA – June 30, 2005 – The Monitor Group today announced the acquisition of Strategic Pricing Group (SPG), Waltham, MA, the acknowledged leader and innovator in pricing strategy consulting. Mark Fuller, Chairman of Monitor Group, believes the acquisition of SPG will enable Monitor to deliver world-class, content-rich advisory services and solutions to clients throughout the world. “SPG’s expertise in pricing strategy leverages our ability to help clients grow and improve their businesses. We are confident that clients will benefit tremendously from the addition of SPG to our firm.” Strategic Pricing Group works with Fortune 1000 companies to create, communicate and capture value, enabling its clients to set prices that drive more profitable growth. Founded in 1987, SPG is comprised of the leading authorities on pricing strategy. The firm’s widely acclaimed book, The Strategy and Tactics of Pricing, has been the best-selling guide to pricing for more than a decade and has been translated into seven languages. In announcing the move, Bob Lurie, CEO of M2C (Monitor’s marketing strategy services group, Market2Customer), added: “Driving profitable growth is a huge imperative for CEO’s today. Together, SPG and M2C will have more differentiated, practical things to say about how to grow revenue and profits than anyone else in the industry.” Tom Nagle, CEO and founder of SPG, stated that he believes his firm can help M2C and Monitor Group become one of the most unique and exciting B2B marketing advisory businesses in the world. “With the addition of our pricing expertise, Monitor and M2C are uniquely positioned to capitalize on the growing demand for pricing strategy and consulting – something neither company can do as well on their own.” About Monitor Group Monitor Group is one of the world’s leading professional advisory firms with headquarters in Cambridge, Massachusetts, and offices throughout the world. About Strategic Pricing Group Strategic Pricing Group, Inc. is the market leader and innovator for management consulting services focused on pricing strategy and implementation. Founded in 1987, the firm operates from offices in Waltham, MA and Chicago, IL Detailed information about SPG can be found at www.strategicpricinggroup.com. About M2C M2C is a member of Monitor Group and represents over 150 professionals with expertise in marketing strategy and who design and deliver innovative, actionable marketing solutions to Fortune 100 global companies. Services include business-to-business and consumer market research and solutions, brand, sales and growth strategy, constituency management as well as customized software tools. |
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© 2005 All Rights Reserved | Monitor Venture Partners L.P., Monitor Venture Management L.L.C., Monitor Venture Services L.L.C. | |||