CANTOS EMPLOYS IVT MEDIAPLATFORM TO POWER LIVE
AND ON-DEMAND WEBCASTS FOR FINANCIAL AUDIENCE
Los Angeles, CA – December 6, 2006 – Interactive Video
Technologies (IVT), the leader in the production, management and
distribution of live and on-demand webcasting, today announced
that IVT MediaPlatform has been successfully implemented by
Cantos, the UK’s premier online
financial broadcaster. Cantos chose IVT for its scalability and
reliability, which enables it to deliver and archive live and
on-demand investor video webcasts for its corporate and
financial clients.
One of the UK’s leading providers of web-based video content,
Cantos’ ‘free to access’ portal reaches users across 170
countries including 2,000 financial institutions. The company
delivers in-depth executive video interviews, audio and video
webcasts of earnings announcements,
investor and financial analyst briefings, and podcasts and
vodcasts on behalf of its corporate clients, who are typically
FTSE 100, 250, Eurotop and small cap companies. In order to meet
stringent stock market deadlines, it was imperative that the
webcast solution chosen by Cantos
provided a proven level of reliability and flexibility for its
clients twenty-four hours a day, as well as provide unparalleled
scalability as content volume continues to grow.
“We chose IVT MediaPlatform because the technology offered both
the scale and reliability that we needed to successfully create
and distribute state-of-the-art webcasts for our corporate
clients, especially those in financial services,” said Goran
Wallin, Head of Webcasting, Cantos.
“Webcasting is now a core part of best-practice for financial
communications providing companies with consistent
communications and improved interactivity with their key
stakeholder audiences worldwide. It is therefore important that
we provide a flexible template on a robust
system which can develop and grow with our clients needs.”
IVT MediaPlatform is a complete webcasting publishing platform
that supports the entire lifecycle of a webcast, enabling
clients to broadly produce, manage, distribute and monitor live
and on-demand webcasts easily and efficiently. MediaPlatform’s
feature-rich components allow
users to simply create and distribute webcasts featuring
streaming video, PowerPoint slides, Flash animation, audio, and
screen captures, as well as integrate interactive components
such as polls, quizzes, surveys, Q&A, and real-time reporting
statistics.
“At IVT we pride ourselves on the ability to meet the
ever-changing communications needs of global companies,
especially in financial services,” said Greg Pulier, founder and
CEO, IVT.
“We understand that reliability and scalability through every
step of the webcasting process,partnered with outstanding client
service, is imperative to Cantos as they serve their customers
in the global financial community.”
About Cantos
Cantos is a leading provider in the UK of financial and business
video communications online. Its clients include leading
FTSE 100, FTSE 250, and smaller cap companies as well as
Eurotops and other leading companies around the world.
Content is published on the client websites, on cantos.com, on
Reuters 3000Xtra and on 3 mobile handsets.
Transcripts are taken verbatim by Dow Jones Newswires. With
interviews,
features and investor documentaries Cantos has pioneered
programme-making for the internet. Companies use it for
all types of announcements from results and deals to investor
seminars, site visits and internal communications.
Cantos.com is a primary information destination site for the
investment community, offering direct access to the views of
business leaders, at the desktop. Cantos.com now has over
registered viewers in over 2,000 financial institutions across
the world. Other viewers include
credit and debt investors, private investors, business users,
the media, governments and regulators.
About Interactive Video Technologies (http://www.ivtweb.com/)
Interactive Video Technologies (IVT) is the leader in corporate
webcasting, providing the most comprehensive and scalable
solution for the production, management, distribution and
monitoring of live and on-demand webcasts. IVT products enable
Global 2000 companies to
deliver interactive, online communications to customers, channel
partners, investors, sales force and employees. For more
information on IVT and a number of detailed webcasting case
studies, please visit www.ivtweb.com.
For IVT sales information, please contact Ron Shulkin, Director
of Sales at (847) 949.4290.